800 Recovery Hub: Your Questions Answered
Below, we’ve compiled answers to the most common questions we receive from treatment center operators. Whether you’re considering our services or simply exploring your marketing options, these insights will help you understand our approach to helping treatment centers succeed in their mission to reach those in need.
What marketing services do you offer specifically for addiction treatment centers?
We specialize in what gets the fastest and most consistent results. First is Google and Bing Pay-per-click advertising, where we deliver measurable results within 2-4 weeks. Second is our call center services, which can immediately increase admissions. Whether it is training your staff or offering an outsourced call center solution, we can do it all. Lastly, we can run a parallel path and be your outsourced marketing department. Our co-founder was a chief marketing officer of a seasoned substance abuse treatment center. For those not in a census crisis, we offer Digital Marketing, SEO, Social Media, and Business Development, as well as Radio and TV for local markets.
How can your marketing services help my treatment center reach more potential clients?
Since 2014, we have successfully launched numerous marketing programs for brand-new treatment centers, increased the census of established treatment centers, and headed up aggressive expansion plans for well-established clients. We specialize in creating unique marketing plans for our clients that GEO targets the client demographic they desire while saving them money by avoiding paying for unqualified leads.
Do you offer tailored marketing solutions for treatment centers of different sizes?
Yes. Whether you’re a brand new 6-12 bed substance abuse treatment center just starting out or a 100-bed well-established center, we will create a plan that meets your objectives and budget. Most of our clients fall into this range; however, we did provide a several-month consulting project with a company that had over 1,000 beds. No job is too small or too big for us.
What makes you the best choice to run Google PPC ads for our treatment center?
For pay-per-click advertising clients, we don’t take on new treatment centers as clients that compete with existing clients. As we often say, we will not compete against ourselves. Other providers of marketing services have full-time sales teams with the goal of getting as many clients as possible. Multiple treatment center clients run similar ad programs and fiercely drive up each client’s costs. After all, most charge a percentage of what you spend. We charge a flat fee and aim to save you money.
How do you ensure ethical marketing practices in the sensitive field of addiction treatment?
800 Recovery Hub has provided marketing and call center services to substance abuse treatment centers since 2014. We have enjoyed a spotless reputation since our founding. Our founders, who have been in recovery for over 25 years each, don’t treat this strictly as a business. It is a vocation. They believe in getting people needing help to well-run, ethical treatment centers. Before accepting a new treatment center, we will research the level of care they provide. We strongly advocate for the Eliminating Kickback in Recovery Act (EKRA), and all our services adhere to EKRA requirements. Our service agreements are month-to-month, and they have a fixed price. We are so confident we will do a good job and set realistic expectations that we don’t need long-term contracts to keep clients.
What kind of results can I expect from your marketing services?
While guaranteeing specific results is unethical and potentially illegal, we provide realistic expectations. We have spent millions of dollars on Google and Bing Pay-per-click advertising for substance abuse. We know what works and what doesn’t. Google tries to get you to spend more money every time you log on to its AdWords platform. They constantly tell you to try this new marketing idea and raise this budget. Their job is to get the most money they can from you. Our job is to get you the most admits with the least spending. That is how we keep clients. We have compiled a list of over 1,000 “negative keywords” (words you don’t want to pay for) that we will load into your add account. For example, would you know how to block the word “physical”? If you don’t, clicks like ” physical rehab” could cost you $50- $100 when you are advertising “drug rehab.” We have over 1,000 terms you want to avoid paying for.
What is LegitScript certification, and why is it essential for my center's marketing?
In 2018, search engines like Google and Bing started suspending substance abuse treatment ads to crack down on unethical Google pay-per-click advertising by some substance abuse treatment centers and marketers. Substance abuse treatment centers must now be certified by LegitScript, an independent certification company, to advertise on Google, Bing, and Facebook. If your substance abuse treatment center is not currently LegitScript certified, 800 Recovery Hub can help you through that process. Suppose your treatment center is LegitScript certified, and you are ready to start getting new admissions using pay-per-click advertising. In that case, there is no better partner than 800 Recovery Hub to build and run your Google PPC campaigns.
With over a decade of experience in addiction treatment marketing, 800 Recovery Hub stands as your trusted partner in ethical, effective marketing solutions. Our month-to-month agreements, fixed pricing, and proven track record demonstrate our commitment to your success. Contact us today to discover how we can help your treatment center reach those in need while maintaining the highest standards of ethical marketing practices.